Selling on Value Not Price Sales Meeting Kit for Sales Managers – $375

Everything a Sales Manager Needs to Run a Sales Meeting on Selling on Value Not Price.

Plan your next sales meeting using our online do-it-yourself Selling on Value Not Price Sales Meeting Kit. This kit includes everything a sales manager needs to conduct a skills clinic on how to sell on value not price. The duration of this session is 90 minutes, which can be split into two or three shorter sessions if desired.

How can this help your sales team? Successful sales professionals sell on value, not price, and utilize all the sources of value that their company, products, and services can provide to customers. The ability to sell well on value creates some objective reasons for the customer to select your company rather than one of your competitors. In other words, to differentiate you. Your salespeople will win new business and protect existing business by applying the concepts in this kit to a real life customer situation.

The Selling on Value Participant Handout includes:
  • Brainstorm activity to generate a list of your company’s sources of value
  • Best ways to differentiate your company from competition
  • The three ways that customers perceive value
The Selling on Value Video includes:
  • Segment 1 teaches how to use your company’s “sources of value” to differentiate yourself from competition.
  • Segment 2 highlights the three ways that customers perceive value.
  • Segment 3 teaches practical tips on how to prepare and present your value proposition, notably in terms of quantifying the benefits.
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